Leading General Insurance Company Enhances Their Customer Engagement with Real-time Communications

About the Customer

The customer is a leading general insurance organization in India, catering to over 1.5 million customers. It has a strong geographic presence with more than 1500 offices and provides insurance coverage to over 10.5 million policyholders.

Challenges Faced

The insurer’s manual processes and legacy communication system led to operational inefficiencies and made it difficult to interact with their customers in real-time.

• Low digital engagement
• Unappealing customer communications
• Difficulty in compliance
• High turnaround time

What Newgen Proposed

The insurer selected Newgen’s Omnichannel Customer Engagement Platform which seamlessly integrated with the legacy systems and enabled it to deliver a superior experience throughout the customer journey.

The Impact

• Supported the generation of 25,000 to 30,000 policies daily
• Enhanced customer experience with multichannel communication
• Enabled quick information access and improved digital engagement
• Ensured consistency in communication and branding

Download the case study to discover how the organization enhanced its customer communications with Newgen’s customer engagement platform.