November 28, Noida – On Thanksgiving Day, Newgen Software, a leading provider of an AI-enabled unified digital transformation platform, is pleased to announce the launch of its new book, N=1 Hyper-personalization in the Era of You. This publication highlights the importance of personalized customer experiences in today’s digital-first world.

The book underscores how businesses can leverage data, AI, and automation to create unique experiences for individual customers, addressing the growing need for personalized engagement in every interaction.

N=1 Hyperpersonalization

“At Newgen, we have always focused on innovation and customer-centricity. N=1 reflects our vision for a future where businesses deliver value by understanding and serving each customer as an individual,” said Runki Goswami, Global Head of Marketing at Newgen Software. “Launching the book on Thanksgiving is a tribute to the meaningful relationships we cherish with our customers and partners.”

About the Book

N=1 Hyper=personalization in the Era of You explores:

  • The shift from customer segmentation to individualization.
  • Practical examples of hyper-personalization across banking, insurance, and healthcare industries.
  • Strategies to implement hyper-personalization using AI, machine learning, and low-code platforms.
  • Insights into how hyperpersonalization will reshape customer experiences in the future.

The book draws from Newgen’s extensive experience in enabling businesses to deliver superior customer journeys while remaining agile and compliant in a fast-evolving market.

To mark the launch, Newgen has released a special video connecting the spirit of Thanksgiving with the book’s message—celebrating each unique customer.

Availability

The book is now available in digital format and as a physical edition at leading retail book outlets.

About Newgen Software

Newgen is the leading provider of AI enabled unified digital transformation platform with native process automation, content services, and communication management capabilities. Globally, successful enterprises rely on Newgen’s industry-recognized low code application platform to develop and deploy complex, content-driven, and customer-engaging business applications on the cloud. From onboarding to service requests, lending to underwriting, and for many more use cases across industries. Newgen unlocks simple with speed and agility.

For more details, visit www.newgensoft.com

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