Newgen Omnichannel Customer Engagement Platform’s AI-powered document generation capability lets you design, manage, and distribute end-to-end communications from one centralized platform and helps deliver superior experience through personalized communications across channels.
How has document generation evolved?
Stage 1: Paper-based Documents
Historically, data-intensive organizations, including banking and financial institutions, government agencies, and shared services centers, focused on document generation to share large volumes of paper-based transactional documents via email. These documents comprised account statements, policy letters, utility bills, and other documents with any transactional information with mass promotional details (if any).
Stage 2: Digital Documents
Business leaders realized the need for more efficient alternatives to reduce paper-based, manual operations and go digital. This led to the adoption of emails, e-statements, e-bills, and more. Gradually, this trend became the norm, and document generation software was now expected to offer digital capabilities. Organizations also wanted the software to provide features for disbursing personalized promotional offers.
Stage 3: Customer-First Approach
With the emergence of new, interactive digital channels like social media and messengers, the role of document generation software further evolved. Organizations started realizing how critical it is to keep the customers happily engaged and began embracing a customer-first approach. This created the need for more personalized and engaging customer communications. Thus, the need for a modern and efficient system.
Document Generation Software Vs. Modern CCM Software
Traditional Enterprise Communication
Genric, static content
Batch generated
Print-focused
Mostly outsourced
Modern Customer Engagement
GenAI-powered dynamic, personalized content
AI-driven real-time, on-demand, and batch processing
AI-driven real-time, on-demand, and batch processing
Multiple-channel delivery
In-house
Capabilities of Newgen Document Generation Software
User-friendly Template Design
Design engaging customer communications with user-friendly and ready-to-use templates that do not require any coding. Configure responsive communications and apply personalization rules while maintaining security. Furthermore, GenAI-driven personalization ensures tailored, effective, and compliant communications in line with branding guidelines.
Personalized Customer Experience
Enable responsive customer interactions across channels and document generation through self-service portals. Reduce the customer’s wait time and deliver a delightful experience. AI-driven digital sensing listens to customers across channels in real-time, analyzing interactions for improved engagement.
Scalability and Compliance
Ensure AI-enabled auto-archival of every communication while complying with regulatory and data protection requirements. Generate real-time reports and track delivery of communications across various channels, including print, email, and web.
Seamless and Secure Communications
Leverage integration ecosystem and cloud-ready APIs for SaaS applications to ensure seamless and secure information flow across systems. Interact with your customers on-demand through their preferred digital channels. GenAI-powered multilingual translation ensures real-time, context-aware communication across global audiences.
Lead with an Industry-recognized Platform
Organizations looking for an advanced content platform capable of scaling for heavy workloads and that need deployment flexibility and advanced automation and AI capabilities should consider Newgen.
The Forrester Wave™: Content Platforms, Q1 2023
Customers
