Case Study: A New Age Bank in South Asia Redefines Customer Experience

CASE STUDY

A New-Age Bank in South Asia Redefines Their Banking Experience With Effective Customer Communications

As a new-age bank, the organization wanted to reinvent their customer experience. However, the bank struggled with their manual and siloed communication management process. All the customer communications, be it account statements, letterheads, e-mailers, notices and others, were created manually, resulting in delays and inconsistent branding. To overcome these challenges, the bank on-boarded Newgen to enable end-to-end management of the communication process and deliver enriched customer experience.

Download the Case Study to learn:

  • How the bank enhanced their customer experience
  • How Newgen’s solution helped in reducing turnaround time from 2-3 days to 1-2 hours
  • How the bank tapped various cross-sell and up-sell opportunities

 

 

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